👉 Are your FBM Settings Q4-Ready?

It’s officially FBM season for Q4.

If you’re going to run any Merchant-Fulfilled inventory over the next few weeks, here’s the right order of ops so you don’t waste time and you grab the extra profit that Q4 makes available.

1. First: make sure the listing is actually FBM / buy-box friendly

Before you FBM anything, check whether FBM even has a real shot on that listing:

• If a listing has zero FBM sellers, you have basically no chance to win the buy box.
  

• Quick checks:
  
  Seller Amp → Offer Summary
  
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  Keepa → Buy Box statistics (filter to see FBM share)

Rule of Thumb: if a listing has a mix of FBA and FBM sellers, you’d like to see FBM sellers get at least 20% buy box share.

Bonus pricing note: If a listing is all FBM sellers and you’re coming in FBA, you can price 5–10% higher and still win because Prime beats speed anxiety.

2. Then: move handling time to 0

If you can realistically ship same/next day, set handling time to 0 on Amazon.

Why this matters:

• You’ll display faster delivery dates to shoppers

• Amazon usually rewards that with more buy box shares

This is one of the easiest Q4 levers you’ve got. You can also do this for just a limited time to test, and move it back to 2 if you are more comfortable with that setting.

3. Now: update your FBM shipping templates on Amazon for peak season.

Peak season buyers will pay more for speed, so don’t use off-peak rates right now.

Off-peak template:

• $30 + $1/lb for Next Day / 2-Day / Expedited

Peak template (right now):

• $40 + $1/lb for Next Day / 2-Day / Expedited

Buyers pay a ton for fast shipping during Q4. That extra $10 per order stacks up fast and goes straight into your profit.

4. Use this quick shipping math while sourcing

Before you buy anything for FBM, estimate FBM costs by weight:

• 0–3 oz: $3.50 – $4.50

• 4–7 oz: $4.50 – $5.50

• 8–11 oz: $5.00 – $6.50

• 12–15 oz: $5.50 – $6.50

• 1–3 lb: $9 – $13

Best FBM targets:

FBM supplies you need:

• 9x12 grey polymailers

• 12–15.5 grey polymailers

• 15x12x10 pen gear boxes

• 11x7.5x5.5 pen gear boxes

• 4x6 labels (free from UPS if you have a small business account)

• Tape + tape gun

• Small pack of 4x8 bubble mailers for beauty items

Don’t turn FBM into a post office lifestyle. Schedule USPS (Free) / UPS pickups so your porch is the drop-off.

That’s the Q4 FBM setup.

Nothing fancy — just the handful of moves that matter most in the right order.

If you’re hunting for more Q4 worthy leads, our lead lists can provide you with a steady pipeline of flip opportunities. A good number of the daily leads can be great for merchant-fulfilled once you filter with the rules above.

Start stacking wins like Ken, one of our long-time subscribers:

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• Instant access. 10+ fast-moving, high-profit OA leads every morning

• 85% avg ROI, $14+ avg profit/unit. Lists capped to prevent saturation

• One flip can cover your month’s subscription. No lock-in periods.

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